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Analyst, Customer Analytics

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Livonia, MI

Employer:  AAA Life
Category:  Marketing
Job Type:  Full Time

Description

Overview

AAA Life Insurance Company is seeking an Analyst, Customer Analytics within the Marketing Strategyteam! The Analyst, Customer Analytics will be responsible for harnessing data from across the organization to create automated, insightful reports and analyses that reveal key trends, optimize performance, and drive strategic decision-making. You'll evaluate processes, use advanced statistical methods, and develop models to unlock business opportunities, improve customer experience, and boost sales and retention. Partnering with cross-functional teams, you'll shape data transformation initiatives, streamline reporting processes, and deliver impactful presentations to leadership and the board. Your contributions will directly support critical important metrics and help shape the future of the organization through data-driven innovation.

Responsibilities

  • Access and leverage data from across various areas of the organization to develop automated, easy to understand reports and ad hoc analyses that effectively answer questions, identify patterns and highlight operational metrics across the organization.
  • Assist with analyzing data to evaluate process effectiveness and performance across multiple dimensions.
  • Help to develop and implement processes that maximise statistical methods, scenario planning, and model development to optimize business outcomes.
  • Proactively seek out new opportunities to increase sales, improve retention and improve the customer experience. Work with cross-functional team members to analyze potential financial and business impact.
  • Build presentations for leadership and board level meetings.
  • Actively participate in data transformation projects. Development of critical data flows from various sources to reports with a focus on automation and standardization
  • Support the development, implementation, testing, documentation, and ongoing validation of reporting and data processes in support of organizational KPI's/metrics/etc.

Qualifications

  • Bachelor's or equivalent experience in Business Statistics, Applied Mathematics, or related technical field.
  • Previous experience working in a customer analytics role.
  • Intermediate experience in Excel. Formulas, VLOOKUP, and formatting is preferred.
  • Previous experience using SQL, Python, or a similar tool to query, analyze data and present results.
  • Previous experience using Power BI or Tableau for data visualization or dashboarding.
  • Diverse analytical experience that can be applied across multiple lines of business or departments.
  • Previous experience in insurance or financial services preferred.

What We Offer:

  • A collaborative, energetic work environment where you can put your passion for people to work
  • Medical, Dental, Vision, Life and Disability coverage available day one
  • Pension Plan
  • Performance-based incentive plan
  • 401k available with a Company match
  • Holidays and Paid Time Off
  • AAA Basic Membership

AAA Life Insurance is an Equal Opportunity Employer. We are committed to providing a workplace free of discrimination and harassment. All employment decisions at AAA Life Insurance are based on business needs, job requirements, and individual qualifications, without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, veteran status, or any other characteristic protected by law. We encourage and welcome applications from individuals of all backgrounds, and we strive to create a diverse and inclusive environment where everyone can thrive.
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