Director, Affiliate Marketing
New York, NY
Employer: | Macy's |
Category: | Marketing |
Job Type: | Full Time |
Description | |
About Macy's is proudly America's Department Store. For more than 160 years, Macy's has served generations at every stage of their lives. Our customers come to us for fashion, value and celebration. Macy's Marketing delivers a healthy, profitable customer franchise that is growing through engagement and acquisition. Our team leads strategic initiatives such as personalization and monetization, as well as our Star Rewards Loyalty program. Take the helm of one of the world's most beloved brands and help bring it to life for our customers. As part of our team, you'll own, guide, and direct marketing efforts, motivating our customers to strengthen their relationship with our brand. Constantly creating, innovating, and exploring the new, you'll drive customer engagement and loyalty while sparking excitement. Job Overview The Macy's Marketing team is seeking an accomplished Affiliate Marketing Director to lead the transformation for the channel. The ideal candidate will have extensive experience across different categories of affiliates, leveraging industry insights to take performance to the next level. This leader will be skilled at building both internal and external relationships, well versed in creative solutions that drive results, and a team member that others can learn from and collaborate with. You will lead the development, execution and analysis of the affiliate marketing strategy, working closely with external partners and liaise with internal teams to drive promotions and marketing programs to generate qualified traffic and sales. You will lead key relationships with publishers, Macy's affiliate agency and proactively explore ways to expand our relationship with existing publishers. You will be responsible for the direct management of the affiliate marketing team, delivering clear direction and support as needed. The ideal candidate must be a change agent that is highly collaborative, a self-starter who is able to work in a fast-paced environment and have a proven record of managing a high performing team. Strong communication skills are essential in this role, as the Affiliate Director will be integral in delivering information across a diverse set of internal stakeholders and external partners. Essential Functions:
Qualifications and Competencies
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