Associate Director, US HypoPT Patient Marketing
Boston, MA
| Employer: | AstraZeneca |
| Job Type: | Full Time |
Description | |
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Reporting to the Senior Director of HypoPT Marketing, the Associate Director of Patient Marketing will act as project lead for all patient-facing promotional tactics in support of the unbranded and branded launches for Hypoparathyroidism (HypoPT). This is a pre-launch role with the chance to create a new therapeutic area in the Meta+ business unit at Alexion. Initial focus will be on developing and launching an unbranded disease state campaign, quickly followed by branded campaign development to prepare for an anticipated 2026 FDA approval. This role will be responsible for leading execution of the core unbranded materials (personal and NPP), patient engagement plan, omnichannel strategy (including social media engagement), as well as acting as a key contributor to the annual brand plan. The AD will also lead cohesive efforts with the field sales, patient services, and patient advocacy teams (e.g. POA planning, monthly marketing liaison calls, case manager coordination, advocacy organization collaboration, etc.). This individual will help drive the digital strategy and omnichannel expansion efforts with the HypoPT patient community and will help establish a social media presence for both disease education/awareness and branded content. This role will be a key cross-functional player, liaising with numerous teams to accomplish goals, including: HCP Marketing, Patient Services, Patient Advocacy, Payer Marketing, TLL, Field Sales, Legal, Compliance, Regulatory, Medical, Business Operations/OMNI, and Promotional Review Committee (PRC). Accountabilities
Essential Skills/Experience:
The duties of this role are generally conducted in an office environment. As is typical of an office-based role, employees must be able, with or without an accommodation to: use a computer; engage in communications via phone, video, and electronic messaging; engage in problem solving and non-linear thought, analysis, and dialogue; collaborate with others; maintain general availability during standard business hours. Desirable Skills/Experience:
When we put unexpected teams in the same room, we unleash bold thinking with the power to inspire life-changing medicines. In-person working gives us the platform we need to connect, work at pace and challenge perceptions. That's why we work, on average, a minimum of three days per week from the office. But that doesn't mean we're not flexible. We balance the expectation of being in the office while respecting individual flexibility. Join us in our unique and ambitious world. Joining Alexion means embracing an opportunity where work isn't ordinary. We are a beacon in the global Biopharmaceutical landscape. Our closeness to patients brings us closer to our work and closer to each other. Combined with our brave, pioneering spirit - we are truly unique in R&D and healthcare. At Alexion, grow and innovate in a business with a rapidly expanding portfolio. Enjoy the vibe, entrepreneurial spirit and autonomy of a leading biotech. You'll join an energizing culture where people build connections to explore new ideas and learn. As an important member of our commercial team, you'll be meeting the needs of some of the most under-served patients in the world. You will be empowered with tailored development programs designed not just for skill enhancement but for fostering a deep understanding of our patient's journeys. You're supported by exceptional leaders ready to lift you in marketing, compliance, and beyond. Ready to make an impact? Apply now! The annual base pay for this position ranges from $141,000 to $212,000. Hourly and salaried non-exempt employees will also be paid overtime pay when working qualifying overtime hours. Base pay offered may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. In addition, our positions offer a short-term incentive bonus opportunity; eligibility to participate in our equity-based long-term incentive program (salaried roles), to receive a retirement contribution (hourly roles), and commission payment eligibility (sales roles). Benefits offered included a qualified retirement program [401(k) plan]; paid vacation and holidays; paid leaves; and, health benefits including medical, prescription drug, dental, and vision coverage in accordance with the terms and conditions of the applicable plans. Additional details of participation in these benefit plans will be provided if an employee receives an offer of employment. If hired, employee will be in an "at-will position" and the Company reserves the right to modify base pay (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors. AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements. | |