Marketing & Communications Intern - Strategy & Growth Division - MD, DC, VA (Summer 2025 Recruitment) - (Hybrid)

Baltimore, MD

Employer:	CareFirst BlueCross BlueShield
Category:	Admin - Clerical
Job Type:	Part Time
Description
Resp & Qualifications CareFirsts Strategy & Growth division is accepting internship applications for our Summer 2025 program, spanning the companys venture capital, management consulting, marketing and communications, and strategic marketing functions. Through this internship program you will join a small team of driven, optimistic individuals seeking to improve healthcare - for our members and the world at large. Combining diverse backgrounds, viewpoints, life experiences, and skillsets we seek to be a proactive agent of meaningful change. We are not just reimagining healthcare for the future, we are actively transforming the way it is delivered, supported, and experienced today. We are looking for like-minded individuals who both share our mission of improving healthcare and remain humbled (if undaunted) by scale of the challenge. Whether your passion lies in distilling insights from data, crafting inspiring information campaigns, organizing disparate stakeholders to action, charting the course of large organizations, or understanding the risks and opportunities behind new ideas -- we would love to hear from you. About the Company: CareFirst BlueCross BlueShield is the Mid-Atlantic regions largest private sector health insurer, serving the healthcare needs of 3.5 million members in Maryland, the District of Columbia, and portions of northern Virginia. The Company offers a comprehensive portfolio of products and services to individuals and groups, as well as state and federal government sponsored plans. As a not-for-profit health plan and the largest healthcare company in the region, CareFirst is committed to delivering quality, accessible, affordable, and equitable healthcare in all the communities we serve. Job Description: This internship is designed to be an 11-week full-time opportunity beginning June 2025 and concluding August 2025. The program is ideal for current Sophomore or Junior undergraduates seeking experience and exposure to diverse careers in healthcare. Interns will join one of the areas of Strategy & Growth to support the team in their core mission. Sample work includes: As a Marketing and Communications Intern, you will support the team in various strategic initiatives and ongoing projects. You will assist in the development and execution of marketing and communication strategies that enhance CareFirst's brand presence and engagement with key stakeholders. Communications Assist in drafting press releases, newsletters, social media, and other communication materials to ensure consistent and engaging messaging. Support media relations efforts by monitoring media coverage, maintaining media contact lists, and preparing media kits. Collaborate and develop internal communication campaigns that align with CareFirst's goals and values. Assess metrics, improve measurement dashboard, and execute strategic recommendations based on insights and trends Events & Sponsorships Help coordinate and execute corporate events, including planning logistics, setting up venues, and providing onsite support to ensure smooth operations. Assist in managing sponsorship activities, including identifying potential sponsors, preparing proposals, and maintaining relationships with existing sponsors. Support the organization and promotion of internal and external events to enhance stakeholder engagement and brand visibility. Marketing Support the Influence Strategy team in developing and executing cross-functional partnerships and activations aimed at strengthening relationships with stakeholders across the region. Help analyze market trends and competitor activities to inform marketing strategies and tactics. Experience & Insights Analyze customer feedback and data to provide insights on improving marketing experiences and enhancing customer satisfaction. Create reports and presentations that highlight key marketing metrics and insights, offering actionable recommendations for improvement. Assist in conducting market research and surveys to gather data on consumer preferences and industry trends. Education Level : Undergraduate Track: Current Sophomore or Junior pursuing a degree in Business, Marketing, Communications, Healthcare Administration, Journalism or a related field with a cumulative GPA of 3.5 GPA. Required Abilities/Skills : Independent thinker and self-starter who can also work as part of a team. Project management experience or education preferred. Excellent interpersonal skills and the ability to positively interface with and establish and maintain effective working relationships with both internal and external stakeholders. Strategic and creative decision maker who can motivate self without constant supervision. Attention to detail and excellent analytical and problem-solving skills. Excellent written and verbal communication skills including assisting with presentations and proposals. Excellent organizational skills and ability to set priorities. Demonstrated skills with various computer applications/software, particularly those related to database management and the development of presentations. Salary Range Disclaimer The hire range posted is an annual rate. All intern positions will be paid hourly. Department Strategy & Growth - Marketing & Communications Equal Employment Opportunity CareFirst BlueCross BlueShield is an Equal Opportunity (EEO) employer. It is the policy of the Company to provide equal employment opportunities to all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, protected veteran or disabled status, or genetic information. Where To Apply Please visit our website to apply: www.carefirst.com/careers Federal Disc/Physical Demand Note: The incumbent is required to immediately disclose any debarment, exclusion, or other event that makes him/her ineligible to perform work directly or indirectly on Federal health care programs. PHYSICAL DEMANDS: The associate is primarily seated while performing the duties of the position. Occasional walking or standing is required. The hands are regularly used to write, type, key and handle or feel small controls and objects. The associate must frequently talk and hear. Weights up to 25 pounds are occasionally lifted. Sponsorship in US Must be eligible to work in the U.S. without Sponsorship #LI-NW1

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Marketing & Communications Intern - Strategy & Growth Division - MD, DC, VA (Summer 2025 Recruitment) - (Hybrid)

Baltimore, MD

Description