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Manager, Community Marketing

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Fort Worth, TX

Employer:  Cook Children's Health Care System
Category:  Health Care
Job Type:  Full Time

Description

Location:

Calmont Operations Building

Department:

Member Services

Shift:

First Shift (United States of America)

Standard Weekly Hours:

40

Summary:

The Community Marketing Manager is responsible for overseeing the strategic marketing and communications efforts of the Community Marketing Team at the health plan. He/she is responsible for managing the marketing activities, member retention, market share and membership goals. Includes maximizing member, provider and community participation in a systematic, comprehensive program.

Additional Information:

The Marketing Manager reports directly to the Director of Member Experience. He/she is responsible for overseeing the strategic marketing and communications efforts of the Marketing Team, which works to promote Cook Children's Health Plan within the community, while adhering to the promise and values of Cook Children's Health Care System.

Education:
  • Bachelor's degree in Health Related field, Marketing, Communications, Social Work, Business, Liberal Arts, or related field required, Masters degree preferred
  • 5 or more years' hands on experience working in a healthcare outreach, marketing and communications. environment with specific experience related to the Medicaid population
  • Bilingual (Spanish speaking, reading, and writing) preferred.
  • At least 5 years of Supervisory/Manager and Team leading Experience

Certification/Licensure:
  • Must have a valid Drivers License issued by the state of Texas
  • Must obtain CHW - Community Health Worker certification within the first year of being in the role

About Us:

Cook Children's Health Plan

Cook Children's Health Plan provides vital coverage to nearly 120,000 people in low-income families who qualify for government-sponsored programs in our six county service region. Cook Children's Health Plan provides health coverage for CHIP, CHIP Perinatal, STAR (Medicaid) and STAR Kids Members in the Tarrant county service area. The counties we serve includes Tarrant, Johnson, Denton, Parker, Hood and Wise.

Cook Children's is an EOE/AA, Minority/Female/Disability/Veteran employer.
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